'Bird Box' Challenge Causes Netflix to Issue Warning

Toby Graves
January 3, 2019

"Can't believe I have to say this", Netflix tweeted to its users.

To all those injuring themselves doing this challenge, Malorie looks at you through her blindfold with pity.

In this example we spotted floating around on Twitter, you can see a man blindfolding himself and two kids while leading them around the house, and it does not end well for the toddler forced to participate.

But while there's no harm in laughing at a meme here or there, there is harm in blindfolding yourself and walking into oncoming traffic as part of the Bird Box Challenge.

Note that Netflix didn't try to discourage people from engaging in the #BirdBoxChallenge - only to be careful.

A popular new movie on Netflix is receiving raving reviews.

The internet's capacity to bring out the stupid in people got another boost this week with the arrival of the "Bird Box Challenge".

Fortunately, no injury has occurred as a result of the "Bird Box Challenge". The streaming service posted the announcement on Twitter and told viewers that they did not want them to "end up in the hospital due to memes". Check out how some people have attempted the Bird Box Challenge. With most people home for the holidays and looking for stuff to do with their families, the movie quickly became a go-to and launched a thousand memes.

Bird Box works a lot like the 2018 horror film A Quiet Place, except now it stars Sandra Bullock and the characters can't open their eyes without facing with their worst fear instead of being unable to make noise.

Some people have even gone a full 24 hours blindfolded in an attempt to live a full day in the life of "Bird Box".

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